Here at Sami's, we are always asking ourselves, "What can we do to serve our customers better?" And so, the idea for "Jewelry Talk" was born. "Jewelry Talk" is a series of videos that we are creating to answer the questions you may have about various jewelry tips, education, industry standards, and more (and of course, to have some fun along the way)! Enjoy!
In this episode, Bev and Tom talk about the most important quality to look for when buying a diamond and that is the CUT. It is what makes a diamond sparkle and dance with light, and after all, isn't that what we all want a diamond for? It's that quality that can take your breath away. And let's face it, we really don't mind when an "OMG!" is generated from a friend or a person across the room when that diamond is "dancing to the light"!
In this episode of Jewelry Talk, Beverly and Tom discuss the "how's" and "why's" of jewelry pricing at Sami's, and why we think this method is the fairest and easiest method to present the explanation and rates of repairs to our clients. Remember, the quality, rates, and repairs are not the same everywhere. The book explains the ins and outs of every kind of repair that can be done. And at Sami Fine Jewelry, we guarantee our work for a full year!
In this episode, Bev and Tom discuss the differences between yellow and white gold such as what is the difference in colors, which is better in different situations, and for what reasons you might choose a color. One is not the better choice, except for some occasions.
In this episode of Jewelry Talk, Beverly and Tom discuss the advantages and disadvantages of different types of the jeweler's most used tool, the loupe, and how to make this instrument work for you! And look for a surprise appearance by the Coolest Boss Ever and the Pandora Princess.